The next closest town to where I live is called Kutchan [倶知安]. It's a great little place and the central point for a number of other little towns surrounding it. Kutchan is well known for, among other things of course, growing potatoes, and each yeah the town holds a potato festival. Last year I didn't have a camera with me, but this time I took some pics to share the experience.
The festival goes for two days, and peaks on the second night with lots of dancing and fireworks. Unfortunately I was out of town on the second day, and just arrived back as the fireworks were starting, however I went on day one for a while. The main street is where is all happens.

This is part of the process of making mochi [餅], which is a kind of rice cake popular in festivals and ceremonies.

Taiko [太鼓] players for all over Hokkaido turned up to show there stuff, and as always with taiko, it was impressive and a big crowd pleaser.

And you can't have a festival in Japan without some traditional dancing. IMHO these ladies with the funky hats are the coolest thing I've seen as far as traditional wears are concerned.

And a festival is a good excuse for the local girls to break out their favourite yukata [浴衣] and strut their stuff.

Being born in Australia, somewhere that's [in]famous for it's beer drinkers, at first I dismissed the Japanese as novice beer lovers, but after living here for over a year I'm almost ready to concede that the Japanese are the most experienced beer drinkers in the world. In any case they're definitely in with the front runners [Australians, English, Irish, German, etc.]. These beer girls were walking around all day with this pack, and were constantly busy. I only ever saw the girl in the blue shirt carrying the beer, which is probably why she looks so tired, while her friend can afford a sideways glance and smile.

Japan is well known as a country that keeps traditional values and practices alive, while also being the in forefront of embracing new ways and technology. It really is a culture than practices 'The Middle Way'.

After due respect has been shown to the individual crews that show up and do their thing [whether it be dancing, playing music, making food, etc], it's time for everyone to get together and share some personal space. I actually got pulled into this group dance by one of my kendo masters and was systematically shown how to do the proper dance steps by several strangers, and overcome with general well wishes and smiles.

I'm really starting to love this country =).